TCS Wins 2009 Excellence Award

October 21, 2009

Mumbai, India, October 20, 2009: Tata Consultancy Services (TCS), (BSE: TCS.BO, NSE: TCS.NS), a leading global IT services and consulting firm, announced today that Technology Marketing Corporation’s (TMC) INTERNET TELEPHONY magazine named TCS’ IPTV service as a recipient of the 2009 IPTV Excellence Award. (http://www.itmag.com)

TCS was chosen for the award based on its expertise in the burgeoning area of IPTV and the significant role it has played in the launch and subsequent support and enhancement of IPTV services provided by BT, under the product name of BT Vision.

TCS has developed significant domain expertise in IPTV technologies in order to launch, scale and optimize IPTV services. TCS has developed a comprehensive IPTV Monetization Framework (IMF) and an IPTV Optimization Framework (IOF) to help service providers’ gain increased ROI and achieve operational excellence.

“TCS’ IPTV strategic initiative aims to provide solutions for IP-based content delivery that are at the forefront of driving the new wave of telecommunications and cable business. This award reinforces TCS’ key role as an IT consulting and system integration company in the launch, operation and support of innovative, next-generation IPTV service offerings,” said Ravi Viswanathan, Global Head – Telecom Business, Tata Consultancy Services.

“TCS’ IPTV service has made a significant impact in the IPTV marketplace.  Providing exceptional IPTV solutions has earned TCS acknowledgment from the editors of INTERNET TELEPHONY,” said Erik Linask, group editorial director, TMC. “They have shown advancements in their IPTV solutions while improving their clients’ business.”

TCS has been associated with BT since the inception of BT Vision and now plays a significant role within BT Vision responsible for critical design, architecture, development, testing, content management and 24×7 operation support.

“TCS’ knowledge of BT’s broadband business was key to the successful delivery of BT Vision with its growing number of customers. TCS’ domain expertise in IPTV and VOD combined with its flexibility in responding to BT’s resourcing requirements resulted in a very effective solution to BT Vision’s technology partner needs,”  Simon Peachey, Program Director, BT Vision Technology.

“My congratulations to TCS for earning a place on our elite list of the 2009 IPTV Excellence Award winners,” stated Rich Tehrani, CEO, TMC. “Their dedication towards improving IPTV solutions deserves recognition and I look forward to future innovations from them.”

The Second Annual INTERNET TELEPHONY IPTV Excellence Award distinguishes companies that have developed technology media solutions which define excellence in the growing IPTV industry. This award recognizes companies that have made advancements in their IPTV solutions and have improved their clients’ business. The award winners were featured in the September 2009 issue of INTERNET TELEPHONY.